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Sibel Akcekaya
Jun 29, 20214 min read
Next Generation Google Analytics 4 Reports
This is my second article about next generation Google Analytics 4. In my previous article I had talked about the differences between the...
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Sibel Akcekaya
Jun 22, 20215 min read
How Google Analytics 4 Calculates Sessions?
It is important to understand what a session, how it is created and how Google Analytics sessions are different than Universal Analytics....
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Sibel Akcekaya
May 14, 20216 min read
How New Google Analytics G4 different than old Universal Analytics?
New Google Analytics GA4 is approaching some of the capabilities Adobe Analytics is offering. For many years Google Analytics users...
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Sibel Akcekaya
Jan 22, 20153 min read
Why Do You Need Switch from Google Analytics to Universal Analytics?
Universal Analytics has launched in 2012 but got out of beta in 2014. I think it is time for everybody to switch to Universal Analytics...
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Sibel Akcekaya
Mar 9, 20142 min read
Google Analytics Premium versus Adobe Analytics (Omniture) Part 3 – Segmentation
This is my third article about Google Analytics Premium and Adobe Analytics (Omniture Site Catalyst) comparison. Please find my other...
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Sibel Akcekaya
Oct 4, 20132 min read
Google Analytics Premium versus Adobe Omniture Site Catalyst Part 2 – Path Analytics
In my previous post I blogged about differences between Adobe Analytics (Omniture Site Catalyst) and Google Analytics Premium. Please go...
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Sibel Akcekaya
Jan 14, 20134 min read
Google Analytics Premium versus Adobe Omniture Site Catalyst
I love Google.I can search anything for free and can access all the world’s information through Google.I love Gmail, it is one of the...
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Sibel Akcekaya
Nov 2, 20124 min read
Importance of Understanding the Differences Between Analytics, Analysis and Reporting
This might sound a cliche subject but unfortunately it is still a big problem that is not getting any better. We need to know where we...
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