nobhill digital

Everything happened so quickly. Digitalization traveled like light, It was faster than anything. Most of the people, organizations,...

I want to talk about digital analytics data quality that confuses lots of people who are new to this world. Analysts who are used to the...

Optimization and testing became buzzwords in the digital world when big technological companies like Amazon, Google, and Netflix shared...

Universal Analytics has launched in 2012 but got out of beta in 2014. I think it is time for everybody to switch to Universal Analytics...

This might sound a cliche subject but unfortunately it is still a big problem that is not getting any better. We need to know where we...